Branding design for Rocking Horse Photography

DesignBrand IdentityColour Psychology
Written By Jade Thomas
branding

Hot on the heels of finishing my Elevate course, Sara got in contact with me, looking to develop her brand. She already had a logo, but felt like it was looking a little bit middle of the road and wanted to wanted to elevate the brand perception whilst keeping the recognition of her current logo, rather than starting from scratch.

Once an ideal client profile had been developed I started to reshape Rocky the rocking horse into a softer, more friendly character, and I created a palette of colours to work with Sara’s brand values.

“Having come from a design and advertising background I wanted someone who would think about the details not just from an aesthetic perspective, but also strategically.”
— Sara Brown

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Jade Thomas

Hi, I'm Jade, Brand Maven (Yes, that is my official title.) at Eau Rouge ltd. I help small businesses clarify how they want their ideal clients to feel. Then, using colour psychology and over 25 years branding experience, I blend these feelings into a cohesive, beautiful and unique brand that will send exactly the right visual vibes to their ideal clients! I then build the most gorgeous and easy to use Squarespace websites for my clients, just like this one! Oh and my side-hustle is jewellery design - check out @jadethomasjewellery on socials!

https://www.eaurouge.co.uk
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