How Does Eau Rouge Incorporate ECO Design
Design is normally about creating impact, but there many ways to reduce the environmental impact of your marketing collateral by choosing the right print processes and materials:
Using local, environmentally accredited printers (ISO 14001)
Specifying recycled or FSC certified papers
Using vegetable based inks
Creating email newsletters rather than printed leaflets
Specifying smaller page sizes (do you really need a big folder when a small booklet will use less paper and suit your project better?)
In the office, I use low energy lighting, underfloor heating powered by a ground source heat pump, solar hot water and rainwater harvesting, and as my commute to work is a hop, skip and a jump from my house, Eau Rouge's environmental footprint is pretty small!
Regarding my jewellery designs, I only buy gemstones from suppliers who can trace the stones back to source and who are bound by strict code of ethics by being members of various Gemological Associations.